Nurture-stage examples
Every Nurture-stage asset in the gallery, shown with the handoffs into and out of it.
31 examples
- Acquisition.com — "Check Your Email" — the course pageA short page with no booking widget, no price and no workshop. "Check your email for your customized roadmap" and one button, WATCH THE SCALING ROADMAP COURSE, which goes to the Scaling course. A visitor below the revenue line is routed to course material and nothing else, the same choice the Scaling Frameworks funnel makes at a lower line.View asset →
- Acquisition.com — The plain thank-youA short page with the confirmation and no booking widget. The title is identical to the other branch's ("Thank You | Your Sales Team Scaling Kit Is On Its Way"), so only the content, not the label in a browser tab, tells the two apart.View asset →
- Acquisition.com — "If you're under $100k" — the branch that stops sellingThe page for everyone who answered "under $100k". There is no pitch, no booking widget, and nothing for sale. Instead it hands over the complete $100M Leads System — eight modules, a video, the Skool Games — under the line "Access everything below with one simple click. No opt-in required." The person too small to sell to receives strictly more than the person being sold to. Read as generosity it is disarming; read as mechanics it is a cheap way to keep a future buyer warm for the years before they qualify.View asset →
- Acquisition.com — "Your New Scaling Frameworks" delivery emailFour lines and a P.S. The whole email is a link and a signature — no pitch, no workshop, no mention of the VSL the opt-in just showed. After a landing page that asked for revenue, ownership and industry, the delivery is deliberately unremarkable. The P.S. is the working part: asking for a reply is a deliverability move, because a thread the recipient has answered is one Gmail stops filing under Promotions — and this email landed in Promotions, where the rest of the sequence will too unless someone replies. The offer it makes for that reply, a second free SOP, costs nothing to fulfil. Note the sender: [email protected], not a person, signed "- Alex".View asset →
- Acquisition.com — The workshop sequence — 8 emails in 19 daysWhat the qualified branch actually receives instead of its lead magnet. Nothing in these eight emails delivers the five frameworks; every one of them sells a Las Vegas workshop. The sequence rotates the From name across three people — Leila opens, a salesman named Ed Turney does the two follow-ups, Alex takes the rest — while the sending address never changes, so a reply lands in the same place no matter whose name is on it. The scarcity is built in public across three days: 90 seats, then 39 seats left, then sold out.View asset →
- ClickFunnels — "Congratulations, you're in!" confirmationA welcome video, add-to-calendar links, a prompt to download the ClickFunnels app, and "Join The Free One Comma Club Community". That button goes to a Facebook group called "One Comma Club Challenge – Backstage Pass – 9/28", the name of the upgrade you just declined, so a free registrant is sent into the paid tier's group. The rename from Backstage Pass to VIP Pass has not reached this page either: it tells you a separate email is coming "if you upgraded to the Backstage Pass", and a second button still reads "Upgrade To Backstage Pass Now". A P.S. offers the upgrade again.View asset →
- ClickFunnels — The challenge emails: three a day, timed to the sessionRegistration starts a sequence that runs for thirteen days. Each live day gets three emails from "Russell": a morning tease ("[DAY 3] the queen of getting non-sales people to collect money…"), a "we're LIVE!" at doors-open, and the replay that night. The replay comes with its own deadline, "we pull it down as soon as we go live tomorrow", so every evening carries a small reason to watch now. A second sender, "Ben [One Comma Club Team]", writes during the sessions from "inside the room", and sends the homework. The regular ClickFunnels newsletter keeps going underneath it all (Dream 100, a case study on losing money per customer), so the challenge sits on top of the list rather than replacing it. All three names send from the same no-reply address.View asset →
- Dent Global — After registering (not captured)TODO: capture. Needs a human registration with a mobile number: the thank-you page, the SMS and email reminders before 7 October, and the workshop itself.View asset →
- Dent Global — 24 Assets “Quick Results Overview”A radar chart across seven asset groups (IP, Brand, Market, Product, Systems, Culture, Funding) under “Your initial score was on the low side, Alex. We can improve this.” Then “What to do next”: “We run short diagnostic calls… The call takes 15 minutes. We’ll diagnose the real constraint, and if there’s a fit, map out a practical path forward.” The book, on Amazon, comes last. A run with deliberately high answers got the same “low side” headline and a radar with no shape drawn, so the headline may not depend on the score at all.View asset →
- Dent Global — Result: “Your influence is established” (qualified)A 100% score, all five areas “Leading”, and the call to action reserved for qualified leads: “Book a 75-minute Free Strategy Call to diagnose the specific bottlenecks holding your business back” and the “Book a GamePlan call” button above a “Next Steps: Gameplan Session” video from Priestley. Above that, the “biggest opportunity” and “strongest area” boxes both say Pitch, with the same text the 0% result gets.View asset →
- Dent Global — Result: “making progress” → 15-minute callA 50% score, every area “Building”. The offer is smaller than the qualified one: “Book a 15-minute Diagnostic Call to walk through your scorecard results… We’ll also assess how we can help and recommend the right next step.” The video thumbnail changes to match: “Book a 15-minute call”.View asset →
- Dent Global — Result: under $100k, or not able to invest → resourcesThe page with no call on it. Under “What to do next”: “Your report shows where the gaps are. Here’s what to do about them”, and a “Go to your resources” button. This run scored 0%, but a separate 50% run, with the same headline and bars as the Diagnostic result, also ended here. The score doesn’t decide which page a visitor gets; the revenue and investment answers do.View asset →
- Dent Global — The resources page: a video, a free book, and ScoreApp“Become the Most Visible and Valuable Name in Your Market”, in three steps. Step 1 is a YouTube video, “5 Steps to Become the Most Influential Person in Your Niche”. Step 2 is a free copy of Key Person of Influence. Step 3 is “Deploy a Scorecard to Qualify Leads and Start Better Conversations”, with a ScoreApp phone mock-up and a “Create Your Scorecard” button. The leads Dent won’t take on a call are sent to the software company Priestley also co-founded.View asset →
- The Diary Of A CEO — TODO: the guide’s delivery emailNot captured yet. The capture submitted the email and the “Business & entrepreneurship” interest; the inbox session had expired, so the delivery email and anything after it is still to be read. A second pass with a different interest is due, to see whether the follow-up changes with the answer.View asset →
- The Diary Of A CEO — “You’re in! Check your inbox, and see you Sunday.”Two lines and his social links. No confirmation step is mentioned and nothing else is offered: the next contact is the Sunday letter. (Opened at its own address after the sign-up stalled at the human check.)View asset →
- The Diary Of A CEO — “You’re in. Check your inbox to confirm.”This one is double opt-in, and fills the wait with the four most-watched episodes (Trevor Noah, a body-language expert, a neuroscientist, an AI-safety researcher) and links to YouTube, Spotify, Apple and Amazon. The header adds Episodes, Listen, Steven and Shop, a link from the newsletter to the DOAC Shop.View asset →
- The Diary Of A CEO — TODO: the welcome and confirmation emailsNot captured. Both newsletters were joined with tagged addresses (Behind the Diary and DOAC separately), but the inbox session had expired, so the DOAC confirmation email, the first Sunday letter and anything after them are still to be read.View asset →
- Hampton — Report delivery and follow-up (not captured)TODO: capture. The form was not submitted. Presumably the report arrives by email, and anyone whose revenue band qualifies is followed up as a membership lead.View asset →
- Heyflow — Contact-sales confirmation screens (not captured)TODO: capture — the flow carries two different post-submit screens, so submissions are triaged into two outcomes: a plain "@fname, we have received your request and will get back to you shortly", or "@fname, thank you for your request. We suggest to already book a meeting with us!" with a calendar embed. Which one fires, and on what condition, needs a real submission to determine. Text read from the flow's DOM; neither has been seen rendered.View asset →
- involve.me — Emails after sign-up (not captured)TODO: capture. Every ad promises "personalized email sequences", so how involve.me emails its own new users is the part of this funnel most worth seeing. It needs a real sign-up.View asset →
- James Clear — Confirmation pageSets concrete expectations (weekly newsletter + a short welcome series), links to real working social profiles, and is the hub every other product in this teardown branches from.View asset →
- James Clear — Welcome emailArrives within minutes. Three concrete next actions (whitelist the sender, download the companion app, sample the book) — matches exactly what the confirmation page promised.View asset →
- King Kong — The unfinished-booking emails: "RE: Alex's appointment"Leave the details form without picking a time and the booking does not go quiet. A strategist emails you by name, under the subject "RE: Alex's appointment", although there was never an earlier message to reply to. A reply prefix and a real person's signature make a marketing email look like a conversation already under way. The free call gets a price, "worth $1,000", and a list of branded deliverables. The deadline tightens across three emails: the free spots for the month are "almost gone", then your spot is being held "in limbo", then you have three days.View asset →
- Peterson Academy — TODO: the mailing list’s emailsNot captured yet. The popup was submitted with a tagged address; the inbox session had expired, so whatever the mailing list sends, and whether it pitches enrollment, is still to be read.View asset →
- Salesforce — 282% ROI, 8-month payback“Your ROI with Agentforce Sales Cloud in 5 Years”: 282% expected ROI, $2.51M net benefit, $891k investment, 8-month payback, with a five-year chart. Below it, ten inputs arrive already filled in (25 users, $22,000 average order, 27% win rate, 14,000 accounts a year, $110,000 per employee) and six value drivers, each a product feature with a percentage and a dollar figure (rep productivity +12% = $440k, sales cycle –10% = $102k…). Every number can be edited, but nobody has to. A “Download the report” button sits above the results; the page ends with “Start your trial”, “Talk to an expert” and “Stay up to date”.View asset →
- Salesforce — The PDF itself is the thank-you page“Get the report” opens the PDF in the same window (the form’s redirectTarget is “window”). There is no thank-you screen, no “check your inbox” and no delivery email. The PDF’s address is in the landing page’s source, so the form only stops people who don’t look. Not submitted during capture: every Salesforce form needs a phone number, and none was invented.View asset →
- Salesforce — The next report: the Agentic Sales Blueprint“Get the blueprint” on page 29 leads to another report behind the same eight-field form. The Blueprint is also advertised on its own (“Stop the grind. Start winning.”) and sent to existing contacts in Salesforce’s marketing email, as the cached page source shows (utm_source=marketing_email).View asset →
- Salesforce — TODO: what happens to the leadNot captured yet. No form was submitted, so the follow-up is unknown: nurture emails, and whether a person or an agent works the lead. The report’s own foreword says Salesforce’s agents now work every untouched lead (130,000 contacted in four months). Submitting once with a real number would show it.View asset →
- ScoreApp — The masterclass and what follows it (not captured)TODO: capture. Submitting the form needs a human: it is protected by a captcha, and nothing past it was reached. The masterclass, any scorecard questions after the opt-in, the results, the pitch for ScoreApp and the follow-up emails are still to be seen.View asset →
- Vidonary — “Access Your Hooks & Resources”The delivery page. A six-minute walkthrough from co-founder Martin Huntbach of how a hook is built (“Hook, Obstacles / Opportunity, Prize”), the hooks download, the Content Fortress PDF, and between them a “Create Videos That Grow Your Business” section with a “Create Your Account” button over a screenshot of the app.View asset →
- Vidonary — “You’re On The Waitlist”“Thanks for Registering. While you wait, check out Vidonary. Here’s a demo from my co-founder, Martin.” Someone who has just joined a waitlist for the $1,500 service is shown a 10-minute demo of the cheaper app. Nothing on the page says what happens next beyond “We’ll be in touch with all the details soon”.View asset →
