Pricing page examples
Real-world Pricing page examples pulled from complete funnels, each in the context that makes it work.
9 examples
- Blueprint — The buy box — 90-day defaultThe funnel's entire mechanic. The 90-Day Supply is pre-selected and flagged BEST VALUE at $124.95 from $147.00 — "SAVE 15%", "$1.39 / serving" — with Subscribe & Save already chosen over "One-time · No discount". The 30-Day sits beneath it, unselected, at $46.55 and $1.55 / serving. Per-serving figures are printed under both prices, so the page performs the unit-cost comparison on the visitor's behalf, in the direction it wants. The striking part is what this costs relative to the brand's other funnel: the Protocol Quiz recommends this same product as the 30-day at 5% off — this page's consolation option. The colder the traffic, the deeper the discount.View asset →
- FitMe — Subscription paywallThe paywall. "Chair Yoga plan for Sarah is ready!" recaps the tailored plan (duration, beginner level, at-home, the computed BMI) to justify the price, then reveals subscription options behind a card form. This is the payment gate — capture stops here.View asset →
- Flightcast — /pricing goes to a login screenThe homepage menu links to Pricing, and the page is a login: “Don’t have an account? Sign up.” The FAQ mentions plan limits and annual discounts, but no price is visible without an account.View asset →
- involve.me — Pricing (Start $29 · Grow $69 · Scale $139 · Enterprise from $499)Yearly billing is picked for you ("Save up to 40%"), and every plan's button still says "Start for free". The free plan itself only gets a mention near the bottom. Two details stand out. Removing the "Made with involve.me" badge, which advertises involve.me on every customer's funnel, needs the $69 plan. So does tracking which ad a lead came from, which is exactly what involve.me does to its own visitors.View asset →
- James Clear — MasterClassUses Clear as the entry point to sell the whole MasterClass platform (200+ other instructors), complete with its own B2B upsell and its own separate opt-in. The only one of the four branches with a real on-site checkout.View asset →
- Salesforce — $0, $25, $100: all “Try for free”Free Suite $0 (2 user licences, no contract or credit card), Starter Suite $25 per user per month (monthly or annual), Pro Suite $100 per user per month (annual contract). All three buttons say “Try for free”, so the free plan sits beside two trials that look the same, and a visitor who came for “free” is offered the paid plans at the same click cost. Lower on the page, a card headed “Ready for more of everything? Time for Starter Suite.” links to the Pro Suite trial instead, and the closing “Get Salesforce. Free.” button goes to the Starter trial, not the free sign-up.View asset →
- ScoreApp — Pricing, with "Find my plan"Starter $39, Business $99, Pro $149 and Enterprise from $799 a month, with 25% off yearly. "Try it for free" leads to the same sign-up, and for the undecided there is "Not sure which plan is right for you? … Find my plan", which opens the diagnostic. Facebook pixel and Google Analytics tracking are a Business feature, so the tracking ScoreApp's own funnel relies on starts at the $99 tier.View asset →
- Ubersuggest — Plans & PricingIndividual $6.67/mo, Business $10.42/mo, Enterprise $22.58/mo (all annual, "5 months free" from this page's own countdown offer), plus a custom agency tier. Neil Patel's own photo sits next to the plans: "Neil Patel, Co-Founder at Neil Patel Digital."View asset →
- Understand Myself — The homepage: individual, couple, voucherWhere the bit.ly link lands. Instead of a sales letter, a product menu: “Just for Me” at $9.95, “For My Partner and Me” at $19.90 (an assessment plus a voucher), and vouchers for people who have already taken the test. The relationship report is explained here: both partners take the test, then connect their results.View asset →
