Landing page
Prose Landing page — "Welcome back, Alex!" account page
Why it works
Where Prose's passwordless sign-in link lands, on any device: not back in the hair quiz, but the account page. "Welcome back, Alex! Restart or explore new subscriptions", said to someone who has never bought anything. The answers are stored against the account, so "Unlock offer" opens the same four-product cart the quiz built, gift and $62.40 total included, in a browser that has never seen the quiz. Below it, the account cross-sells supplements and skincare.
