Opt-in/lead form
Tony's Acoustic Challenge Opt-in/lead form — “Enter your info to start watching the FREE guitar class…”
Why it works
An Unbounce page: “Learn the 3 Secrets to Stop Dabbling and Start Playing Guitar”, first name and email, “1000+ people have watched in the last 7 days”, and UseProof toasts (“Claudio from Leonardo, NJ watched the guitar class”). An invisible reCAPTCHA sits on the form and escalated to an image puzzle for the automated browser. Drip received the typed email before the form was submitted, but only a completed submit started any email.
